+ Alka Seltzer is scouring the nation looking for someone to recreate it's famous "Plop, plop, fizz, fizz" jingle The contest began last month and is open to musicians of any musical genre. Using "Plop, Plop, Fizz, Fizz Oh What a Relief It Is" in at least one of the verses, competitors are challenged to remake the song using their own original music. The grand prize winner will receive $10,000 and the chance to appear in a national TV ad that will air during the pre-game of the big game (the Super Bowl) on February 4th.
From the press release:
This competition is part of a year-long celebration of Alka-Seltzer's 75th Anniversary. "Plop, Plop" is the third commercial remake of their iconic advertising this year, but the only one that will tap into the creative juices of any and all Americans. So, whether it's a crooning love song to your favorite antacid, singing the blues about indigestion, or rapping and rocking about relief, now is your chance to be heard. The grand prize winner will receive $10,000 and the chance to appear in a national TV ad that will air during the pre-game of the big game on February 4th.
Cyndi Lauper, one of the most legendary performers of all time, known for songs such as "Time After Time," and "Girls Just Wanna Have Fun," will be put in the judges' chair as she helps decide who is crowned national winner of this contest. "I'm really excited to be a part of the effort to bring back this famous jingle in a new and modern form," said Lauper. "I've recently recorded acoustic versions of some of my hit songs, so I'm excited to hear the interpretations others bring to this jingle to express how Alka-Seltzer means relief through song." Lauper will also serve as creative consultant for the new campaign commercial, as well as develop the musical tracks for the ad.
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