Meanwhile, each new government spokesperson or 74 stone housewife I hear blaming advertising for sundry ills reminds me of the favourite closing statement of criminals and vagabonds at the Old Bailey since time immemorial: "Society's to blame!"Unfortuantely there is nothing up at that site yet- just redirects to a web hosting page. I love the name though. I'll have to keep an eye on that to see what they put up.
That's not to say that I fail to recognise the need for advertising to be legal, decent, honest and truthful. I also believe advertising has environmental responsibilities. Particularly posters, which are often as big as buildings, but not subject to anything like the same environmental restrictions. All of which is fine if the poster is beautifully crafted and enhances the environment, but not if, as is usually the case, it's a giant packshot and money off and logo and website address infested eyesore. I will be getting together with Mayor Ken as soon as I can to see what he thinks of my idea of setting up a panel with the power to vet and exclude poster advertising in Greater London on aesthetic grounds. In the meantime, my Campaign Against Communications Atrocities (Caca) is busy building its website at www.caca.org.uk.
+ Justin Kirby on a rant about word of mouth marketing at AdLand, and Dabitch gives us some info on Bzzagent doing everything wrong. Looks like some controversy is a-brewin'.
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