+ Wendy's drops "Mr. Wendy- Unofficial Spokesman" campaign. HURRAH!!!! I am so glad. I hated this campaign. Adage reports "Facing declining sales and robust competition, and widespread criticism over the campaign featuring the hapless burger evangelist, Wendy's today said the chain would end its Mr. Wendy campaign at the end of the month." It's only been running for 8 months, but it feels like a lot longer. Hopefully McCann Erickson, NY will come up with something better. I'm sure Dave Thomas is happy about this wherever he is. :)
No comments :
Post a Comment