Adage best and worst spots of 2002. " The hard statistics also do not reflect what a weird advertising year it was, not only because of the holding-company accounting messes and the dust-bowl ad economy, but because 2002 was a year in which the industry was asked to accomplish things advertising has seldom -- at least in this society -- been called upon to do."
The 20 most effective ads of 2002. Survey looks back on what consumers actually remembered. Funny that the #2 ad remembered is the Pepsi Twist spot where Mike Myers (aka Austin Powers) punches Britney "gag me with a" Spears.
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